Premier Li Keqiang in March 5th when the government work report mentioned that encourage enterprises to carry out personalized customization, flexible production, nurturing the spirit of excellence craftsman, increase varieties, quality and brand. "Artisan spirit" first appeared in the government work report, refreshing.
Why should the prime minister mention the spirit of the craftsman? Because this is our gap. In January 4th this year, Premier Li Keqiang in a steel coal industry overcapacity forum, for example Chinese has not produced die steel, such as ball point pen "ball" will need to import.
In 1895, ball point pen has been invented, high-speed rail, large aircraft have been made out, ballpoint pens can not even be produced! If the prime minister did not speak out, it is estimated that many people really do not know.
Many people think that craftsmen are a kind of mechanical repetitive workers. Actually, craftsmen have more profound meanings. It represents an era of temperament, firm, pragmatic, and strive for excellence. Artisans may not all be entrepreneurs, but most successful entrepreneurs have the spirit of the artisan.
According to statistics, the global life expectancy of more than 200 years of enterprises, Japan has 3146, the world's largest, Germany has 837, Holland has 222, France has 196. Why is it a coincidence that longevity companies get together in these countries? What is the secret of their longevity? The answer is that they are inheriting a spirit - artisan spirit!
Craftsman spirit, according to Baidu encyclopedia entry explanation, refers to the craftsman to his product exquisite, excelsior spirit idea.
The connotation of artisan spirit
Refine on。 Attention to detail, the pursuit of perfection and perfection, do not hesitate to spend time, energy, tireless, and repeatedly improve the product, the 99% increased to 99.99%.
Rigorous and meticulous. Not opportunistic, strict testing standards for products, not up to the requirements, never easily delivery.
Patience, concentration, persistence. Upgrade products and services, because real craftsmen will never stop pursuing progress in their field of expertise.
Professional, dedicated. The spirit of the artisan is aimed at creating the best quality products in the industry, unmatched by other peers.
"Artisan spirit" can be seen from the Swiss watchmaker's example. Swiss watchmaker pays attention to every part, every process, every piece of watch. It is the concrete expression of craftsman's spirit, thought and idea that they make their products by heart. In the eyes of the craftsmen, only on the quality of excellence, for the manufacture of perfect, strict in demands pursuing, in addition, no other. It is with the intent of specific artisan spirit, to world famous Swiss watches, selling the world.
The craftsman spirit is not a Swiss patent. Japanese style management has a unique skill: with the attitude of excellence, a love of work from generation to generation. This spirit is in fact the spirit of the craftsman".
Ono Jiro of Ginza in Tokyo, who has devoted most of his life to sushi, is called "the God of sushi", and Japan sees him as a national treasure. In order to ensure the temperature of the hot towel before dinner is an apprentice to ensure Steamed Rice hand twist; taste, cooking pot pressure big hands and need to be open; Fried Eggs this seemingly simple living, from ten years of experience in the hands of the former apprentice; shrimp is the morning boil into the refrigerator until removed before serving, now is the shrimp cooked to guests before taking out; to give the octopus massage time increased from half an hour to 40 to 50 minutes, just to let the meat become soft, with fragrance.
Focus on sushi 60, diners taste not sushi, but Ono Jiro craftsman spirit: constantly repeated, in order to reach the new peak.
The practical significance of artisan spirit
"Artisan spirit" has important learning value in today's enterprise management.
In today's society, people generally pursue "short, flighty and impetuous, and fast (less investment, short period, quick) bring immediate benefits, while ignoring the quality of soul. Therefore, enterprises need the spirit of craftsman more so that they can succeed in the long term competition. When other companies interested in money, do die of a product, and then a new, quanqian "cycle, adhere to the" artisan spirit "of the enterprise, relying on faith, faith, looking at the continuous improvement of products and constantly improve, eventually, through high standards of experience, many users become proud, regardless of success whether or not this process, their spirit is the joy, is the refined is positive.
Why are the product quality of many Chinese enterprises bad? There are many reasons, but in the end it comes down to one aspect: the lack of strict craftsman spirit. China's product quality is inferior to Japan, one of the reasons is that people do things more rigorous than us, and more artisan spirit.
Enterprises can not blindly study and introduce Japanese style management. What Japanese style management is most worth learning is a spirit, not a concrete one.  This spirit is the craftsman spirit. The so-called artisan spirit, the first is to love what you do, better than the love of these things to you money; second is excellence, exquisite. Lean management is "fine", "benefit" two words.
What should we do?
First, make the soil
When the "4 industry" Hongbian Chinese on both sides of the Changjiang River when waves of learning and intelligent manufacturing industry 4 upsurge of interest. Some people think